Introduction
SMS has served businesses well in the past few decades, helping them reach a wide audience for business communications. However, today’s digital and smartphone era requires a much more advanced and engaging communication medium, like Rich Communications Services (RCS), to meet customer expectations.
RCS, first introduced in 2008, has recently gained more traction and popularity since Apple introduced iOS 18 support for RCS, making it compatible with both Android and iOS devices.
So, how does RCS benefit your business more than SMS? And how and when can you use RCS to transform your business communication? Let’s find out.

