Mobile Marketing Growth And The Future of Upstream Mobile Marketing
An abundance of mobile ads flooding today’s market still haven’t discouraged a majority of mobile users from being receptive to a good deal served up via SMS.
According to the latest data presented by YouGov
, a survey on SMS and mobile phone marketing showed the following:
- 65% of people like offers on their mobile phones
- 75% of smartphone users prefer receiving offers via SMS
- 83% would prefer to receive no more than two offer per month
SMS Cell Phone Marketing Statistics Infographic 2012