With the Txt2survey module of TxtImpact mobile marketing platform; brands, agencies, small businesses, and mobile advertisers can obtain immediate feedback on a certain event or action from your customers.
Txt2Survey allows you to create an interactive Text message survey; conducted on mobile phones. It enables your customers to provide feedback and opinions on the go using their mobile phones. A major advantage of Txt2Survey is that no additional administration is needed to register the response. You can encourage your target audience to participate in the survey by sponsoring prizes.
Apart from receiving valuable responses, you're also building a database of mobile phone numbers which can be used for future Mobile marketing campaigns or surveys.
- Fast collection of information
- Ability to reach respondents anytime, anywhere
- Results can be used immediately
- Fast and proactive reaction to deviations with limits and alarms
How does it work?
- Real Time voting
- Audience Response
- Customer satisfaction surveys
- Trend (Pulse) Analysis (consumer markets, employee feedback)
- Multiple questions
- Single choice or Free Text Question Type
- Subscription list management (collect mobile numbers for future campaigns)
- Works with shared or dedicated shortcode
- Text message/SMS Invitations
- Powerful Reporting Tools: View your results as they are collected in real-time
- Advance Flash Graphed Results/Charts
- Individual Responses
- Data Import/Export: Download Your Results
- Email Reports
- No Data Expiration
- Online Support
Implementing a Txt2Survey campaign
The survey can have several questions and each text message contains one question.
It’s the easiest and fastest way to find out what your customers are thinking. The survey can be created in minutes. Your customer or users participate in survey by sending a Text message to a specified short code or you can send a text message to invite them to answer series of multiple choice or free text questions. The results are updated in real-time and available online for review.
It provides a reliable, cost effective and efficient means of soliciting of relevant and useful information from the populace. The information collected can be used in decision making.
The results of the Txt2survey can be viewed in real time. You can use the same reporting features for Txt2surveys as for other surveys.
Potential areas of implementation
- Radio stations
- Political Campaigns
- Market Research
- Pharmaceutical Marketing
- Product Launches
- Ethnic Campaigns